Navigating Regulations: COPPA and the Ethics of Kid’s Digital Ads

The Kid’s Digital Advertising market is growing due to increasing screen time among children and the rise of digital platforms such as YouTube Kids, gaming apps, and educational content. Brands leverage interactive and engaging ads tailored for young audiences while ensuring compliance with child safety and privacy regulations. Advancements in AI, personalized content, and immersive technologies like AR and VR enhance ad effectiveness.